When you think of corporate games, names like Nintendo and Activision might come to mind. Behind all of that, they are the companies behind some of the biggest gaming consoles in the world like Mario, Zelda, Call of Duty, and more. However, it looks like Apple can actually do better than all of them put together.
According to the study no Wall Street Certificates (paywall), data revealed during the Apple VS Epic lawsuit has led to the conclusion that Apple may actually be more of a gaming company than Nintendo, Activision, Microsoft, and Sony combined. It appears that Apple’s revenue from gaming alone in 2019 was estimated at about $ 8.5 billion, although at the time of the trial, Apple said those figures were wrong and higher.
These estimates put Apple $ 2 billion ahead of the companies we mentioned above over a 12-month period, Sensor Tower thought was better. Based on data from Sensor Tower, they estimate that Apple received $ 15.9 billion in revenue from the App Store in 2019, and 69% of that figure actually went to games, citing high of statistics.
But, to put it bluntly, Apple doesn’t make any of the games they sell, but companies like Nintendo, Microsoft, Activision, and Sony do. Also, the companies that sell games are more expensive, which means a higher barrier to entry, while games on iOS can be sold for “free” but earn money from purchases within the program.