LIFESTYLE

Craft.io guarantees $ 8 million to change the way Agile teams work


Craft.io, a Tel Aviv-based product management startup, has closed a $ 8 million round of Series A funding to revolutionize the way teams work in a lightweight environment.

The funding round was led by JAL Ventures, which was attended by Fosun RZ Capital, Inimiti and Ron Zuckerman. With this round, Craft.io has raised a total of $ 14.5 million in funding to be used to accelerate marketing efforts and expand the capabilities of its platform to develop machine-based learning tools.

Tal Shaked, General Partner at JAL Ventures, mentioned the potential for startups to change how light teams work by stating the following:

“Craft.io is at the forefront of an essential transformational process affecting the modern digital economy: providing IT with the infrastructure to become a product management team capable of turning any business software into a powerhouse. “We are excited to support the company and its team as they continue to grow dramatically and expand their technological development, based on the trajectory of product data throughout the product management lifecycle.”

Craft.io was created with product managers in mind because it aims to improve collaboration and adaptability between teams by assisting product managers in every step of their roadmap. Today, the platform is used by the world’s largest companies, including Kimberly-Clark, SAP, Danone and Cisco Systems.

Elad Simon, CEO of Craft.io, said how organizations can benefit from using a startup solution:

“Over the years, product management teams have lacked high-quality specialized tools to help them do their job better, even as digital product managers have become increasingly critical in both technology and non-technology organizations. As a result, many companies are losing the tremendous value that skilled product managers can create. This puts not only innovative startups at risk, but also long-standing competitors who are better suited to the digital world. ”

Emanez product managers with a unified solution, Craft.io allows them to create better software at a more efficient rate and at a lower cost. Since most companies now require a dedicated development team to create internal tools and manage critical infrastructure, the startup believes it can be a major player in the growing industry.



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